Refit

Three questions to the project team

What was the particular challenge of the project from a UX point of view?
The ultimate UX challenge was designing a sustainable Human-in-the-Loop model where AI solves information overload without overriding human agency. Initially, we considered complex parameters like a 'Creativity Dial' to control AI outputs. However, forcing creators to guess data values caused severe cognitive overload and alienated them from the creative process. True curation means AI supports the human workflow rather than automating them out of it. We solved this by building a Dual-Mode workspace: creators assemble widget architecture in Plan Mode and direct prompts or camera controls in Visualize Mode, keeping the human firmly in the loop as the master director.

What was your personal highlight in the development process? Was there an aha!-moment, was there a low point?
The most memorable milestone was the aha moment when we redesigned the interaction metaphor around the Grab & Drop gesture. During user testing, creators felt disconnected when the AI instantly generated a complete timeline for them. It felt like a black box, eliminating the joy of creation. The breakthrough came when we stripped away automated timeline creation, leaving final placement entirely to the user. Seeing their emotional shift when they could grab a generated hologram clip with their own fingers and lock it into the timeline with physical feedback proved that Refit had become a genuine collaborative partner.

Where do you see yourself and the project in the next five years?
In five years, Refit will evolve into a psychological curation ecosystem that addresses the root cause of information overload: human anxiety and the fear of missing out. Through this project, I realized people hoard data due to a psychological compulsion to avoid losing insights, which paradoxically causes cognitive fatigue. Refit will start from understanding why users archive and fear. As a UX designer, I see myself deep into memory psychology, designing experiences that alleviate creative anxiety. Ultimately, Refit will not force more accumulation, it will empower creators with the confident assurance that they already have enough, freeing them to focus entirely on execution.