Fleet management data is used to improve safety, efficiency, productivity, sustainability and meet government regulations. To date, it hasn't been fully used or is even easily accessible to the people with the most impact on these factors: the fleet vehicle drivers. That's because it's difficult to distil so much data in a useful and personalized way. The Smarter Driver App does this, giving drivers unprecedented agency to change their behavior, make work easier and become a 'smarter driver'.